Before submitting content and assets, please review these housekeeping guidelines.
Good Photography -
Blank Lifestyle images need to be colorful, use real backgrounds and have an authentic feel (not posed, environment is lived in, not perfect). Avoid empty and fake backgrounds, posed images, people’s backs or awkwardly cropped bodies, and exaggerated expressions.
File Names -
For images, logos, text files, and flyers/brochures please use the following naming convention:
a.Your brand name
b.The placement of the asset: Offer Page, Home Page, Category Page or Email
c.The description of the asset and the type of file. For example: summer image, winter copy, holiday logo, employee flyer, etc.
d.Expiration date formatted with MMDDYYYY: this is when we should no longer use this asset per your company’s compliance guidelines.
Example of correct file name for an offer page lifestyle image for New Years if it was provided by Brand XYZ with an expiration date of February 12, 2022:
Example of correct file name for an email image if it was provided by BrandXYZ for Q4 ads with an expiration date of December 31, 2021:
Download Housekeeping PDF
Local or Client Exclusive Brand Content Submission
The form below walks you through items you need to submit, step by step.